The Thought Leadership Index®

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Developed with consultation from Northwestern University’s Medill Spiegel Research Center, this proprietary tool is the first of its kind — analyzing up to 60 metrics and tracking both quantitative and qualitative data across five pillars of thought leadership. The result is a crystal-clear view of how you rank as a thought leader.

Discover Your True Thought Leadership Position

Access your overall thought leadership score, built around first- and third-party data, a voice of customer quantitative study and an expert content audit.

Your score graph

See a breakdown of how you and your competitors score across the five pillars of thought leadership, our index that tracks five crucial datasets, weighted according to your goal.

Competition graph

Get a personalized plan, which includes access to Voice of Customer insights, to help you address areas of opportunity.

Action Plan examples

Choose Your Plan

Thought Leadership Index®

Standard

Includes:

  • 1 year of access to your customized Thought Leadership Index® dashboard for 2 users
  • Access to your customized quantitative audience survey results
  • Detailed reports with expert assessment and recommendations for improving your thought leadership position

Thought Leadership Index®

Plus

Includes:

  • 1 year of access to your customized Thought Leadership Index® dashboard for 2 users
  • Access to your customized quantitative audience survey results
  • Detailed reports with expert assessment and recommendations for improving your thought leadership position
  • Content credits to use towards the creation of value-add content that aligns with your unique needs

Ready to strengthen your thought leadership position?

Contact us to schedule a discovery call.